About GranCoffee And Our Commitment to Offering You the Best Coffee
Start your day with our 100% Colombian, take our distinguished Guatemala to
work, or relax after a busy day with a mellow Cerrado Select.
At GranCoffee we don't know where you enjoy your favorite cup of coffee. But
we can do something about the flavor, the aroma and the smooth freshness of
your cup of coffee. Our innovative Air Roasting System captures and
preserves natural sugars and flavors of high quality coffee beans. A cup of
GranCoffee is very smooth and richly flavorful.
The devotion to the art of roasting fine coffee comes as a result of a
resolve towards customer satisfaction and years of rooted commitment to
service. At GranCoffee we did not arrive at it lightly. You could say that
such devotion has generational roots, which give strength and depth to our
commitment. Read below how it all came together. See how some generational
roots and values have impacted our business.
Try our Air Roasted Coffee and let the smooth flavor and engulfing aroma
inspire your day.
The Staff at GranCoffee Roasting Co.
Our Commitment to You is Well Grounded!
Three generations ago two families from very distinct backgrounds started
lines of work, which were dedicated to the well being of others and the
advance of education. At the turn of the nineteenth century, in the hill
country of Southern Brazil where coffee plantations covered the mountainous
horizon, these two families built foundations that would affect the
commitment and devotion of succeeding generations. The establishment of a
new nation, the need to disseminate knowledge and the dedication to service,
forged in these families an uncompromising commitment to a job well done.
The Chebabi family of Italian descent was dedicated to field research of
coffee production systems. The application of research results to small and
medium growers and the development of new and more efficient techniques of
coffee production was essential in a nation where coffee was the single most
important economic activity for many years. Energetic, opinionated and
highly motivated, Mr. Chebabi during his lifetime contributed significantly
towards crop improvement and established himself as a prominent authority
amongst coffee field researchers in Brazil.
The other family, the Lane family was devoted to education. A young Irish
born Civil war veteran completed higher education at a prominent school on
the East Coast and decided that he had a higher calling in a foreign land.
He arrived at one of the main coffee regions of Brazil, a region where
economic activity was still largely fueled by coffee production. Mr. Lane
arrived with the resolve to open a school in a land where there were a few
schools for a small minority. Years of dedication, a new school was built
and later became a major educational institution. The descendants followed
in his footsteps and founded other educational facilities consolidating a
reputation for service and unwavering dedication to high standards.
These two families crossed paths twenty years ago in a classroom of the
school founded by the Irish immigrant, Civil war veteran, educator, pioneer.
The school, had now turned into a Federal University, housing several
colleges including an Agriculture college which is a prominent research
center serving the coffee growers in the Sul de Minas coffee region of
Young and full of energy, two descendants of these families, one with an
American heritage the other with a Brazilian heritage, met and started to
forge a friendship that culminated at the founding of a new venture in the
At school they devoted time to studies, sports, exploring pristine rivers
and waterfalls. There was plenty of coffee talk, coffee growing systems,
techniques, disputes among defenders of one technique over another, economic
implications, etc. Among other relevant issues there was also the subjective
analysis of the intricacies of cultural and economic questions still facing
the developing nation of Brazil. Free enterprise and freedom of expression
were frequent topics. The nation was still struggling under the power of an
authoritarian regime. A desire for free economic endeavor and the offering
of services that improve the existing status quo were churning up inside
their active imaginations.
Years of dedicated business and technical service turned their plans into
reality. Rooted on a generational commitment to service, these two
entrepreneurs came together to found GranCoffee.com and offer you a
masterfully roasted specialty coffee. We buy only high quality coffee beans
from the best coffee regions of the world and roast them with our Air
Roasting System for maximum flavor.
You will truly enjoy our coffee roasted with our innovative Air Roasting
System. In this system the coffee beans have no contact with hot metal
surfaces. This avoids scorching and burning of the beans, which can be
associated with bitter and biting tastes. In the air roasting process there
is no scorching of the beans and these undesirable tastes are not present.
This ensures a uniform roast that produces a very smooth flavorful drink.
Try GranCoffee.com and experience all that coffee is meant to be. We are
committed to serving the best coffee and the best service. We fully
guarantee our coffee with a no questions asked money back guarantee. So call
us today and let the rich flavor of freshly roasted coffee be the inspiring
experience of your day.